Introducing the 3 STYLE, a lipless jerkbait I originally started developing in 2024 for Digital Squad Fishing and later completed for R3D-Fishing.

It features a new weight balance, a sharper swimming action and three line attachment points, allowing it to adapt to a wide range of fishing conditions and predator activity levels.

Originally developed for targeting trophy pike with powerful tackle, we added a new line attachment point to make it equally effective for targeting specimen black bass in shallow water.

Its substantial weight allows for long-distance casting with a Heavy or X-Heavy setup, preferably using casting gear.

Its low-frequency, metronome-like sound helps predators locate the lure from a distance while it is swimming. This is a major advantage when fishing large open areas or highly turbid water.

The result is a highly versatile lure designed for targeting trophy predatory fish across a wide range of fishing conditions.